Afraid to start something?

Posted by on Mar 25, 2013 in Business, Entrepreneurship | 0 comments

A lot of us prefer to stick to our own ‘comfort zone’. We are afraid of changes. Risks. Losses. Uncertainties.

That’s why most of us do not dare to start something. We’re afraid that it might fail, that we’ll be wasting our time, or worse, we might lose our hard-earned savings.

But if we don’t make that first step, we’ll forever be stuck in the same place 5 or 10 years from now.

This is what happened to me before. I’ve always dreamed of starting my own small business. I do have big dreams….but everything big, starts from a humble beginning. So I want to start small. But wanting to start, and willing to start, are 2 different things. So I waited and waited…planned…dreamed…and gave up even before I started something. Too worried of the invisible things that lie ahead. Things that are made of nothing, but my own imagination.

But in 2013, I took the leap of faith. I thought bout what could be the worst case scenario if I were to start a business? Money gone…time gone….but that’s about it right? Not too bad.

So I started a small business which sells the things I like most – toys and collectibles. I started Brick Box Malaysia, a LEGO reseller.

True, I invested a lot in it….and true, I might end up suffering heavy losses. But it’s a risk I’m willing to take.

In the past 2 months or so (I started in Feb), I feel that I’ve learnt a lot. I met up with different kind of people, and I’m learning to deal with different type of personalities. It’s a big challenge, but I’m enjoying every moment of it. :)

I don’t know how long this will last….or if there’s an end (good/bad) to it. But like I’ve always told my friends….if you are afraid of starting something….just START and then you will see if you are still afraid. Most often than not, it’s not as scary as it seems. And once you’ve started, the path will be much clearer for you and your next mission is to get the right momentum and improvise.

So go start your dream, start something. Try it and don’t worry so much. Worry only when the issues are there. And treat those issue solving process, as part of the learning as well.

Most importantly, enjoy the journey :)


Remember, do not be afraid of starting something. But be very afraid of not starting something until it’s too late.

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New customers are more important than existing ones?

Posted by on Oct 9, 2012 in Marketing | 0 comments

Most companies are spending tonnes of money on marketing to attract new customers. Free gifts, bonus reward points, roadshows, extended warranties, etc.

After spending so much money, the companies would expect their number of new customers to grow.

But having more new customers do not mean having more customers.

Total customers = New customers + Existing customers

What about the existing customers? Is there any existing promotion, or free service upgrade or free warranty extension for them? More often than not, there’s nothing for the existing customers. I find it quite amusing that most companies, in their pursuit of having more new customers, start to assume that their existing customers would not leave them for anyone else.

But they are wrong. Unless we’re talking about a monopolised market (like our national telco…which is also under threat from few companies), chances are, existing customers will leave if there’s a better bargain out there.

And once they’ve left, it’s even harder to attract them back. It could be even more expensive than attracting new customers (unless the new service sucks and the customers have no choice but to fall back to the old service).

However, instead of hoping the services provided by other competitors sucks more than your company’s service, isn’t it better to think of ways to make your customers (new and old) remain loyal to you?

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The 7 attributes an entrepreneur should have

Posted by on Sep 6, 2012 in Entrepreneurship | 0 comments

Note: this is an old post from a very old blog of mine. It was a very popular article :)

I came across a local magazine on Entrepreneurship last Saturday. One of the articles which caught my attention was on the habits an entrepreneur should have. To be honest, I could not remember everything there…….so…… i’ll just merge what I am able to remember, with my own personal opinion on the habits an entrepreneur should have.

Creative - An entrepreneur needs to be creative and innovative. His/her ability to create something new, or to modify something old into something useful will be very crucial in the world of entrepreneurship. The main point here is, be creative to provide value to the customer.

Good leader - A successful entrepreneur needs to be a good leader. He/she needs to know how to handle the staff as well as the business/products. A good employment policy to retain the company’s best people might be the entrepreneur’s only advantage over his/her competitors.

Good communicator – The ability to deliver the right idea across in a right way is always an important skill to have, not only to an entrepreneur but to other people as well. Being a good communicator will help the entrepreneur in sales/marketing, promoting teamwork, effective discussion with the staff, etc.

Balanced life – Being an entrepreneur means leading a very busy life. You will most probably be very occupied with your business, your employees, your customers, etc….but you should never ever abandon your personal life – your family and friends. Your family and friends will always be there to support you when your business is not in a good condition. Therefore, don’t turn away from them….neither should you turn away from your business. Strike a balance.

Hardworking - Hardworking is the next attribute an entrepreneur should have. An entrepreneur needs to work hard to improve himself/herself constantly, to come out with new ideas, to try many different things, etc.

Persistent - Persistent is the next nature of a successful entrepreneur. An entrepreneur should always have the “never-say-die” attitude. Failing once or twice, or even 99 times (like what Thomas Alva Edison did) is no big deal. The main thing is to keep carry on until you’ve succeeded.

Being an entrepreneur is nevery easy. Being a successful entrepreneur is perhaps 10x more difficult than being a normal entrepreneur. It might take a lot more than having the 7 attributes above, in order to be successful in the world of entrepreneurship.

Again, I might’ve missed out some essential attributes an entrepreneur should have. Do feel free to give me feedbacks and post up your comments if you have anything to add. :)


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